Home › Blog › How to Order Custom Shelf Talkers: A Step-by-Step Checklist
OrderingHow to Order Custom Shelf Talkers: A Step-by-Step Checklist
Most delays in a shelf talker order come from decisions that get made too late — a shape picked after the die is already cut, a mount style chosen after the quantity is locked. Working through these decisions in order, before you request a quote, gets you from idea to installed signage in the shortest possible time.
Here’s the checklist we walk every new account through.
1. Confirm your shelf sets and store count
Count the number of shelf edges, end caps, or display locations you need to cover, and note whether it’s a one-time launch or a recurring program. This number drives your order quantity and price tier more than anything else.
2. Pick your format
Standard Rectangle for everyday price/promo, Clip-On for reusable durability, Die-Cut Shape for a launch moment, Fluorescent for a short-window sale, or Case-Stack Header for a full display anchor. If you’re unsure, tell us your use case and we’ll recommend one.
3. Choose material and mount
Card stock for shorter promo cycles, Coroplast for anything meant to survive multiple resets. Adhesive back for a permanent placement, clip or slotted mount for anything that needs to come off cleanly.
| Step | What to have ready |
|---|---|
| 1. Shelf sets / store count | Number of locations, one-time vs. recurring |
| 2. Format | Standard, clip-on, die-cut, fluorescent, or header |
| 3. Material & mount | Card stock or Coroplast; adhesive or clip |
| 4. Artwork | Logo file, brand colors, or a reference image |
| 5. Deadline | In-hands date for your reset or launch |
4. Send your artwork
Vector files (AI, EPS, SVG, PDF) are ideal. No logo yet? Send a photo, PDF, or description and our designers will build print-ready artwork at no charge.
5. Confirm your deadline
Tell us your in-hands date up front. Standard production runs one to two weeks from approved mockup; rush is available for firm launch or promo deadlines.
Ready to start? Get a custom quote — free mockups in 24 hours. Learn more about how we work, or browse more guides.
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